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Coaching & Coffee Episode 3: How to get started with email marketing.

Updated: Nov 4, 2020

Join me every week in the Mothers of Enterprise Society (it's free to join so get yourself over there!) for some actionable, concise, business growing, profit making business coaching.


For our next session we cover how to get started with email marketing.


As much as we all love social media, it's so important to remember that social media is "rented land". If by some dark magic it all disappeared tomorrow, would you still have a way of communicating to your audience and continue to grow your business?


You own your email list, you don't own your social media followers.



My aim is to make the Coaching & Coffee sessions under 30min, but that clearly was too much of a challenge with this topic which touches the 50 minute mark (again! 🤦🏼‍♀️) - so get the kids sorted and get notebooks ready! We will get them down to 30 minutes...I promise!


In this video we will go through:


▪️Why email marketing is SO important

▪️Creating a custom domain email address

▪️Selecting your email service provider

▪️Editing your 'from' display name

▪️Creating a 3-month content plan

▪️How to repurpose high performing content from social media

▪️The magic of lead magnets (when done right!)

▪️How to EARN money while you build your list... passively!

▪️Other options of growing your email list

▪️Remembering to SELL

▪️The power of funnels

▪️How to avoid going to spam folders